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Thursday 25 July 2013

Moksh Akash Phool



Perfume dipped charcoal paste on pink dyed sticks. Sticks smell floral and citric in a chemical way, like a cleaning product. Hex box of approx 12 sticks bought for 41p (including postage) from Indiabazaar of Amazon. The aroma on burning is mild and pleasant, with a firm base of sandalwood, and sweet floral top notes, rather like jasmine. It's a slightly heady, intoxicating yet relaxing scent. Very attractive for the price. The name, Akash Phool appears to mean something like Heavenly Flower. Phool means flower, while Akash seems to refer to the sky or the ether, or the region where the gods live. The box has a simple and direct design of yellow-tinged white flowers on a blue background. The flowers appear to be champa (or frangipani) The design lacks imagination and style. It looks careless and unimaginative. Despite this, the box contains warnings not to copy the design or colours, and carries a copyright number. The incense is made by Moksh Agarbatti of Bangalore. The company was founded in 1996 and makes Swarna Champa, a brand it appears to be proud of, but which doesn't appear to be available in the UK.

I like the aroma, and I'm very pleased with the price. I'll look out for more products by Moksh.

Date: July 2013  Score: 33

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