Incense In The Wind

Burner Burner - Carhartt jacket incense burner

Saturday 6 January 2018

Balarama Enterprises Thailand




There are a number of foil wrapped incense brands here in the UK - Mystic Incense, Red Dragon (Ancient Wisdom), Moroccan Bazaar, Tangy Gifts, Zam Zam, Famous Fragrance, etc. Each packet tends to contain between eighteen to twenty sticks around 13 - 13 1/2 inches long. The sticks are bamboo, coated with a paste which apparently contains cypress, tabu bark, and Chinese juniper. The stick is then dipped in a perfume solvent of fragrance oils giving a sweet, modern scent. They all carry the same scent range (African Cush, Black Love, Baby Powder, etc), have very similar packaging (apart from the Red Dragon), and all (apart from the Red Dragon) say they are made in the UK. I looked on American sites, and these are same brands sold in the US, and all are shipped from the UK.  They retail for between £1.20 and £2.60 (average price seems to be £1.99), with trade prices around 30p - 40p per packet, which would include labour and materials. I assume that the blanks are being imported from somewhere like Vietnam, and then dipped en-mass here with a perfume solvent made here, and quickly wrapped in foil.  I don't know who makes them. Moroccan Bazaar - who stopped production in July 2017 - have been making incense in the UK since 1970, while Zam Zam were founded in 1980. It might be that Moroccan Bazaar have sold the production to Zam Zam. 

Further research points to these sticks being made by Balarama of Thailand. Balarama produces incense for companies in Europe and America, and they are one of the main sources for the modern Spiritual Sky incense (which used to be awesome in the 70s). While not 100% certain, they are highly likely to be the source for Kuumba incense. They look the same, burn the same, are made from the same material, are the same size, smell the same, and even use the same names. 


Reviews

* = Review over 5 years old, so may not be reliable


Zam Zam Black Love
Jan 2022 - Score: 37↑ 


  
Balarama Zam Zam Bakhoor (P)
Oct 2024 - Score: 36 


Mystic Incense Pink Sugar
Jan 2015 - Score: 35*


Zam Zam African Cush
Jan 2018 -  Score: 35*


Spiritual Sky Frankincense & Myrrh
Sept 2017 - Score: 35*


   
Balarama Zam Zam Ladies Night (P)
Oct 2024 - Score: 34


Balarama Moroccan Bazaar White Linen (P)
Jan 2018 - Score: 33*
   

Balarama Red Dragon
Tibetan Musk (P)
June 2015 - Score: 31*
  

Mystic Incense Baby Powder
Sept 2013 - Score: 30*


Zam Zam Jamaican Breeze
Jan 2018 - Score: 30*


Moroccan Bazaar Cherry (P)
Jan 2018 - Score: 30


  
Kuumba Carhartt (P)
Oct 2024 - Score: 29 



Balarama Moroccan Bazaar Woodland (P)
Oct 2024 - Score: 28 


Spiritual Sky Frankincense
Sept 2017 - Score: 25*


Moroccan Bazaar Cinnamon
Jan 2018 - Score: 24*


Balarama Tangy Gifts Love Me (P)
Oct 2024 - Score: 24


Tangy Gifts Black Coconut
Jan 2018 - Score: 22*


Asoke Govinda Nag Champa 
 Oct 2022 - Score: 18 


Balarama Divine Spirit (P)
May 2013 - Score: 18*


    
Balarama Moroccan Bazaar Cherry Wood (P)
Oct 2024 - Score: 17



Scents reviewed: 19
Top score: 37
Low score: 17
Average: 30 

Conclusion: Borderline Average/Decent everyday modern room freshener perfumed incense made by a Thailand company which specialises in producing room fragrance incense for various retail companies. Generally likeable, fun, and good value (unless buying under the Kuumba brand name). 

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