SAC Arruda Cinnamon Incense Sticks

  

Somewhat crudely rolled perfumed-incense sticks by SAC, one of the bigger Indian incense companies, who export perfumed-incense globally through both the SAC/Sandesh and the GB International brand names. 

Arruda is the herb common rue, which has a variety of uses, including as a food flavouring, a folk medicine used as an antidote for snake poison and to improve eyesight, as a symbol of virginity and purity, and as an insect repellent. When reduced to an essential oil, the active ingredient is 2-Undecanone, which is used in perfumery to support floral notes. It is accompanied by cinnamon - a common perfumed-incense ingredient. 

The scent on the stick is somewhat pungent and chemical - quite crisp and acidic with herby, citric, lavender polish, petrol notes. There's little awareness of cinnamon. It's a fairly neutral scent in that it is neither especially attractive nor especially unattractive - it is just there, doing what it does. 

On the burn it is the cinnamon notes that first make an impression, though quite lightly, and - like the scent on the stick, in quite a neutral manner. Woody notes follow - quite waxy wood, fairly pleasant, like fresh pine and cedar. Some shoe leather. Yeah, mostly sort of brown notes. Nothing special, but increasingly attractive and calming, with a pleasant sense of quiet authority, like being in the study of a banker or insurance dealer. 

Acceptable. 

Date: Nov 2022   Score: 28

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SAC (Sandesh)

Best cinnamon incense