Incense In The Wind

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Friday, 19 May 2017

Moksh Agarbatti




Moksh Agarbatti of Bangalore was founded in 1996 and makes Swarna Champa, a brand it is proud of, but which doesn't appear to be available in the UK. It claims to be the "world's largest selling agarbatties", with over 35 different fragrances, which they advertise on TV in India - here's a Moksh TV Advert from April 2015. They have three manufacturing unites in Bangalore.  All the sticks I have tried so far have been reasonably pleasant everyday synthetic-perfume dipped charcoal sticks.  Not special for meditation or for guests, but decent everyday stuff to brighten up and freshen a room.

Moksh is one of the top incense companies in India - succeeding domestically through producing reliable, professional everyday synthetic-perfumed sticks with attractive, commercial scents at a low cost, and with good marketing and distribution.  Founded in 1999, they are one of a new school of incense houses who focus on modern synthetic scents and marketing. They do export, though haven't yet found themselves in a secure position in the West when faced with established perfumed-incense export leaders such as HEM and Tulasi.  I quite like Moksh. They are what they are - unashamed, bold, bright, modern, everyday synthetic-perfume sticks that freshen a room. Though modern, the scents are rooted in traditional fragrances such as musk and florals, though enlivened with modern touches such as a hint of clean linen.  For a while I sold Moksh incense on eBay, and they were very popular. 

Reviews

*= review over 5 years old


Moksh Swarna Champa (P)
Feb 2019 - Score: 36*


Moksh Swarna Divya Sugandh (P)
Nov 2024 - Score: 
36↓↑ [Average 36]


Moksh Swarna Sai Flora Batti (P)
June 2017 - Score: 35*


Moksh Swarna Gulab (P)
Nov 2018  -  Score: 35
↑*


Moksh Akash Phool (P)
July 2013  Score: 33*


Moksh Swarna RajaniGandha (P)
Dec 2018 -  Score: 33*  




Moksh Lucky Kewda (P)
July 2018 - Score: 29=*


Moksh Swarna Kasturi (P)
Jan 2022 - Score: 25


Moksh Swarna Chandan (P)
Nov 2024 - Score: 23↑↑
 [Average: 21]


Incense reviewed: 9 
Highest score: 36
Lowest score: 23
Average: 31 
Average top five: 35

1 comment:

  1. I just read your website it’s really good and impressive having good information about the Agarbatti Incense sticks manufacturers and we also in same category. We are one the best exporters of dhoop sticks and many other products.

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