Incense In The Wind

Radiating Incense In The Wind - a painting by Hai Linh Le

Tuesday 31 October 2023

BIC Sandal Wood Incense Sticks

 


A hex pack of everyday perfumed charcoal incense from BIC. It's a pleasant sandalwood fragrance. The bold claim on the glossy glowing red and gold packet is "The Best Sandal Wood Incense Money Can Buy". Well, if they say it on the packet in bold red letters it must be true. ;-)  To be fair, it is pretty damned nice, whatever they say!  This is not a deep and complex sandalwood incense, this is a commercial essence of  the idea of sandalwood fragrance made sweet, simple, and joyful. It is clean and accessible. Woody, sweet, heady, but light. Playful, fun, and sexy, but a safe sexy. More flirtatious than dangerous. Yeah, I like this.  


Date: Oct 2023   Score: 36 
***



India luxury box incense



I have become increasing aware of Indian incense being sold in large oblong luxury boxes at a premium price. I'm not sure exactly when this started (it wasn't the case when I was buying incense in the Seventies), but it appears to me that more and more incense houses are getting into this market. Most Indian incense is sold very cheap, and companies chase each other for market share. The companies which are successful in the budget everyday perfumed incense market are those, like Mangaldeep and Zed Black, who are able to make (or commission) incense on a massive industrial scale, and have the distribution and marketing power to place their products in multiple outlets. Zed Black makes over 35 million incense sticks every day.  As the everyday perfumed incense is sold at very competitively cheap rates, with very small profit margins,  to really succeed you need the economies of scale that the owners of the Mangaldeep and Zed Black brands have. Another way of making a profit is to go down the premium product route. You sell less, but at a higher profit margin. And that seems to be a direction that a number of companies, especially the medium sized companies, are following. The problem with the premium product angle is that unlike the budget market where the purchase incentive is in the low price, which is clear and obvious to see, the premium products are harder to sell when they are unknown, because there is no clear reason to pay the extra. Incense houses, and resellers, are very much relying on creating a reputation for their product being good before people are willing to part with a higher price. At a glance it appears to me that the companies which are becoming successful in this premium market are those who are already established, like Balaji and BIC and Koya's. While companies which don't have an existing reputation, like EL Incenses & Fragrances (now closed it seems), struggle. 

I'm going to keep a track here of incenses from India which are in large, quality packaging, and are sold at a premium price. See which companies are doing it, the sorts of prices they are charging, and what kind of incense is in the packets. My impression so far is that the incense is mostly oil rich masala style  - a more expensive version of  Sai Flora Fluxo and clones; though there are some, such as Om Brand Vedamrut Lavender Premium Incense, which are perfumed charcoal (though there is some dispute about if that Vedamrut Premium is a perfumed charcoal stick, or if the sticks were swapped for cheaper ones).  

Reviews

  
Koya's Rasta
Natural Incense Sticks
 (M)
Nov 2022 - Score: 50


Koya's Heavenwood (M):
Jan 2023 - Score: 50

 
Koya's Nirvana
Premium Incense Sticks
 (M)
Nov 2021 - Score: 48



Hari Darshan Sandalwood (M)
Feb 2024 - Score: 44

 
GP Industries Pandhari (M)
Aug 2023 - Score: 43

  
Balaji Bakhoor
Premium Incense Sticks
 (PM)
Oct 2023 - Score: 41

EL Incenses and Fragrances Sunflora (M)
March 2022 - Score: 40

  
Rathnams Tanjore
Flexo Sticks
 (M)
Sept 2021 - Score: 39

  

Om Brand Vedamrut Oudh
Premium Incense Sticks

Oct 2023 - Score: 39


Oct 2023 - Score: 39

  






Aug 2023 - Score: 34

 

BIC Panchavati Gajra (PM)
Oct 2023 - Score: 33

  
Oct 2023 - Score: 32

 
Koya's Oudh
Premium Incense Sticks

Date: Nov 2021  -  Score: 32


EL Incenses and Fragrances Capture
Luxury Flora Incense
 (M)
Nov 2022 - Score: 29↓↓↑↓


Hari Darshan Gold Premium Flora Batti (PM)
Nov 2023 - Score: 24


Sept 2023 - Score: 24

 
Oct 2023 - Score: 23
  

July 2023 - Score: 23

 
May 20233 - Score: 22 
  

Reviews: 22
Top score: 50
Low score: 22 
Average top five: 46
Average: 37
Overall: 41 

****


Saturday 28 October 2023

Ten Years After

 



It's been ten years since I started this blog. It looks  like it was the tenth anniversary on the 27th Feb, as that was ten years since my first review of  Satya Super Hit cones.    

I started the blog, as I mention in my post Why Start An Incense Blog?, because my local hippy shop had run out of the cheap perfume-dipped variety box I always bought, and they recommended I try Satya Nag Champa. I loved it, and got very interested when I realised there was some wonderful incense out there that I wasn't aware of. This blog was my way of keeping track of the incense I tried, and what I thought of it. It was then, and largely still is now, a personal blog in which I share my explorations, experiences, and discoveries with other people. It has, of course, grown over the years, and I have made contact with loads of really good people from all over the world. I am a little more knowledgeable about incense now than I was in 2013, though there are things that I have still to learn, and things that still puzzle me. It frustrates me that there is so little reliable information about the history and development of incense. I have bought several books, though they are mainly incense ritual texts which focus  on the spiritual aspects of certain scents. Interesting, but that is only one aspect of incense, and is not the reason I burn incense. I mainly burn incense because I like the aroma - I like the mood it can create in a room, and also its  usefulness in giving energy to a space, or simply the way it can cover up a bad smell, but mainly I like the pleasure of the scent. I have explored the various aspects of incense, and the various different types of incense, the resins, the woods, the dhoops, Japanese incense, Tibetan, Persian, etc. And some areas I intend to explore further. My backlog is immense and legendary - not helped by my curiosity to learn more, my enthusiasm to follow a suggestion, or by the (sometimes HUGE) packets of samples I am sent to review. 

So, what have I learned over the past ten years?

I have learned that incense is burned around the world, though is made commercially mostly in Asian countries. There are incenses made in North America; not much, and mostly centred on smudge sticks, though there are the regular perfumed sticks made by Apache Indians in New Mexico, Sage Spirit, which caught my attention early on. And there are some made in South America, based on Palo Santo sticks, which I want to explore when my backlog is reduced somewhat. But the bulk of incense production is based in India, then Japan, then Tibet. There are curious local customs in the way that incense is used. In Germany, there is a fascination with burning incense cones in carved wooden burners based on various characters, and the main company in Germany supplying cones for these burners is Knox.  In the Middle East they burn bukhoor, such as Al Haramain Bukhoor Al Watani, which is an area I really wanted to explore when I discovered it, then got distracted. I intend to return to bukhoor soon. I have several samples I have not yet reviewed.  In Japan they prefer subtle or mild incense, often quite dry, centred on agarwood (also known as oudh), and Japanese incense is expensive. The combination of mild, dry, and expensive has not attracted me to explore Japanese incense deeply (I like heady, rich, and reasonably priced). In the Himalayan region - Nepal, Tibet, and Bhutan, they make incense based on local plants and woods. These incenses appear to be burned mainly for spiritual or ritual purposes rather than for the aesthetics of the fragrance, and tend to smell like what they are - burning herbs, plants, and woods. This has not encouraged me to explore further, though some enthusiasts assure me that if I spend enough money I will find one that is attractive. Maybe some day, but with so much else to explore, that is an area I think I'm happy to leave for the time being. 

Along with finding out that incense is burned around the world, with production mainly focused in Asia, one of the other things I became aware of early on was that folks make a distinction between perfumed or "perfume-dipped" incense and natural or "masala" incense.  And at the same time as I became aware of this distinction I became aware of  a sneering attitude towards perfume-dipped incense as though it were something unpleasant. My research over the past ten years has indicated that perfumed incense is the world's most popular and best selling incense. Also, that the bulk of this incense is pleasant, but casual, everyday, room-freshener type incense. It is the equivalent of pale lager in the beer world. Pale lager is the world's most popular and best selling beer. Pale lager is a casual, everyday, thirst-quenching beer - sometimes termed "lawnmower beer" because it's the beer you want to drink after mowing the lawn. Something clean, simple, and refreshing. Nearly every product has its everyday version - wine you drink with an ordinary meal, versus the wine you drink on Christmas Day, or when taking your partner out for an anniversary meal; clothes you wear around the house or going to the pub, versus the clothes you wear for a job interview or for a wedding; perfume you spray on everyday versus that expensive brand you dab on when you want to impress, etc. There are things that all of us use casually on an everyday basis, and to which we pay little scholarly or aesthetic attention, but which fulfils our need at the time. But, that we use it everyday or casually doesn't mean that we want it to be a poor quality product. Each to their own on where they draw the line on quality - and some are happy to pay a little extra for their everyday product, while some prefer to go for the budget option.  And same with the special product - though we may want to spend a bit more on the special product, there will be a price limit, and also an appreciation limit. A while ago I read some good advice on buying wine. Start at a low price point, and then gradually move up the price point until you reach the stage where you can't tell the difference. If you enjoy the £20 bottle of wine the same as the £30 bottle of wine, then keep on drinking the £20 bottle of wine, and save yourself the extra £10. Quite early on I found that my main interest was actually in the everyday incense, even though it would be mostly the masala style incense that impressed me most. And that is because most of the time I want to burn incense in a casual, everyday manner. And while burning it I didn't want to spend time on appreciating it. Like, after mowing the lawn, I don't want a complex and weighty 16% abv barrel-aged imperial stout using 7 different malts, 14 different hops, and two rare yeasts, I just want something that is going to quench my thirst, and which is clean and flavoursome. So, I discovered that I like everyday incense as well as special incense, and I like them for different reasons. And, as such, I'm not prejudiced for or against either, so I explore and review both. 

More to come....













Friday 27 October 2023

Quiran Om Ylang Ylang

 
Second review - scroll down for earlier


Basic and poorly made machine extruded everyday perfumed-charcoal incense made in India for a Portuguese import company, Quiran.  I can't remember where I got this from - it turned up now because I'm having a sort out of my incense stocks. It's kinda mildly interesting for me as a collector of incense because I'm pretty sure this is the first incense I've had from a Portuguese reseller. Of course, it's no different from any other everyday perfumed incense, but I like to know a little bit about the cultures of other countries, and I feel it brings everyone a little bit closer when we discover that we like the same things, and we burn the same incense. 

Having said all that, this is pretty poor stuff. This really is the lower end, bargain basement kinda stuff that even our cats are gonna hate if we put it in the outhouse. I may just throw this away. There's not much in the way of  perfumed scent on the burn. On the stick there's a sweet lemony scent, like sherbet, and a touch of banana. But on the burn those top notes just vanish, and all that is left is slightly acrid smoke. 


Date: Oct 2023   Score: 12 


Ooop - I've already reviewed this. I found it when I searched through my posts to see if I had previously reviewed any ylang ylang scents. I'm merging the two reviews together here, and deleting the earlier one.  


First review

Cheap perfumed incense bought cheaply from Little Dorrit hippy shop in Rochester.  Not good, but not offensive, and - to be fair - I don't think the pack is fresh. 

Made in India ("from Natural Ingredients") by an unknown company; packaged for Quiran, an import company based in Lisbon, Portugal.  The claim is that the scent is "aphrodisiac", and creates "calm".  The scent is light, lemony, gently floral. Not being fresh, the scent of burning charcoal occasionally intrudes.  Ylang ylang is a the common name for the cananga tree, which grows in parts of southeast Asia such as Thailand and Indonesia. The essential oil gathered from the flowers of the tree are also called ylang ylang, and are commonly used in perfume, where it is known as The Queen of Perfumes, and is one of the three main scent ingredients in Chanel No. 5.  



Date: Sept 2022    Score: 21 


Wednesday 25 October 2023

Zed Black Premium Sandal Agarbatti

 


I've been curious about Zed Black for a little while, especially as they are named as one of the top brands in India.  Zed Black is the leading brand of  Mysore Deep Perfumery House (MDPH), which was created in 1992, and now has an annual turnover of £65 million.  I picked up this packet for £1.30 when visiting the German online store Ephra World.

The  sticks are 6 inches with 5 inches of paste, which is a little shorter than usual, with a slightly shorter than average  burn of around 30-40 minutes. They are in the masala style, with a soft black paste coated in what appears to be a brown and then white powder - or the black paste has turned brown on the surface.  There is a modest though clean and pleasant scent on the stick with some cool volatility. Hmm. This scent is familiar, and somehow the association is from my past - going way back to my early teens before I discovered incense  - I'm wondering if the association is with the scent Brut, which has the chypre accord. Yes, that seems to be it. This is Brut. A slightly woody, musky, patchouli base - some say oakmoss, with herby floral mid notes like lavender, and a lemony or citric top note. Yes. 

The burn is quite modest - a reasonable column of grey smoke, but little in the way of scent. When wafted there are cool mineral tones - stone, some wood, some marine, a touch of seaweed. It's not particularly sandalwood. It's an OK scent, though too modest and vague for my taste. And rather off target for an incense suggesting it is sandalwood. Ho hum.  

Adding a few points because it does have an attractive, soothing, and comforting after-burn scent. 


Date: Oct 2023   Score: 29 



Patanjali Agarbatti

 



Patanjali Agarbatti - a branch of  Patanjali Ayurved, a manufacturer and distributor of various foods and goods in India, who were founded in 1956 in New Delhi, are considered one of the Top Incense Brands in India.  The parent company made £58 million in 2021


Reviews

   
Patanjali Aastha Agarbatti 
Jan 2023    Score: 30


Patanjali Aastha Agarbatti Jasmine
Oct 2023   Score: 27

  
Patanjali Aastha Agarbatti Pooja
Oct 2023    Score:  22

   
Patanjali Aastha Agarbatti Rose
Date: March 2022   Score: 17 


Scents reviewed: 4 
Highest score: 30
Lowest score: 17 
Average: 24 

***

The Best Incense Makers


Tuesday 24 October 2023

Balaji Bindu Premium Incense Sticks

 


Machine extruded everyday perfumed incense. A modern perfume accord; it's a pleasant scent, mostly floral - sweet rose with hints of strawberry, supported by a soft woody base - clean, slightly creamy sandalwood. Burns nicely and inoffensively. A decent room freshener. 

Sticks are 8 inches with 6 inches of fragrant paste which has a slightly sharp liquid volatility. Moderate flame when lit, producing some black smoke. Decent volume of grey smoke when smouldering. Sticks burn for around 40-50 minutes. The scent informs the room gently but firmly. 14g box of about 12 sticks; MRP 15 Rupees (appox 15p). Available in the UK in 30g boxes from Amazon for £3.99 including delivery. Or £3.29 for 100g in a zipper pouch from AhaBazaar. The wording on the pack is "A clean refreshing and long lasting aroma that will transform your surroundings into a blissful state." I think that's a fair statement. It is a calming and pleasant aroma. The bliss is, of course, relative. Bindu has several meanings, though appears to centre around the concept of a dot or point.  That point could be the centre of creation. 

All in all a decent everyday stick with a room freshener floral accented scent. Well made and good value. 

Date: Oct 2023   Score: 26

***

Balaji Agarbatti Company


Monday 23 October 2023

Indian Incense Orkay Namaste India Myrrh Natural Masala Incense

 


Indian Incense - a new company for me. I noticed them when visiting the Ephra World online incense shop based in Germany - €1.95 for 15g. A decent price, and a new company, so I got four different scents. The company started in 1956, the year I was born, as Sri Srinivasa Agarbathi Company. They changed name to Orkay Incense in 1986, and are currently calling themselves Indian Incense, though still use the Orkay name. They appear to have two main lines, this Namaste India brand which is all masala, plus Indian Soul which is perfumed.  I was wondering yesterday if I had ever seen a masala incense in a hex box - and there are some masala hex packs in the range. 

The sticks are 8 inches with 6 inches of hand rolled crumbly paste on a pink dyed bamboo splint.  The paste has been coated in an attractive, traditional, soft, fluffy brown powder.  The scent on the stick is creamy sandalwood, some prickly wool - which I associate with halmaddi, sweetness, possibly vanilla, a little cool menthol from the volatility, floral notes, greenery - a general sense of old fashioned masala incense. It's a lovely scent, though perhaps a bit powdery, and a little too traditional. 

It lights with a modest flame with no obvious black smoke. That's consistent across three sticks.  The sticks burn for around 30 - 40 minutes producing a steady and even amount of grey smoke so that the scent is felt and noticed, but doesn't intrude. It's a classic masala scent. Woody, bright, sharp, warm, woolly,  beach sand in summer, honey, vanilla, malted biscuits. Very yummy.  This  seems to fall in line with other masala myrrh sticks I've had. It's a solid, attractive, engaging, warm and wonderful scent. My hesitation is that it doesn't go anywhere or do anything new or different, which will hold back on the high scores for me. But that is a complaint I think I have with most single scent sticks. I think I may do a Myrrh v Myrrh burn off. 


Date: Oct 2023   Score: 39 
***



Sunday 22 October 2023

Balaji Chandan Incense Sticks

 


Hex pack of machine-extruded perfumed incense from Balaji.  There was a time when I liked hex packs - most incense was sold in hex packs (or simply tubes) when I was a young hippy. Though quality incense like Spiritual Sky (the original 70s Krishna Temple Spiritual Sky, not the crap that is sold under that name these days) was sold in flat packs. Anyway, because of that nostalgic association, I still have a certain childish fondness for the hex pack. But, as I knew before opening the pack, the contents are low end everyday perfumed incense. It seems that these days hex packs simply are low end everyday perfumed sticks. I wonder if quality and/or masala style incense sticks have ever been sold in hex packs. I might spend a lazy half an hour going through my Top of the Dhoops! Best Rated Incense to see what is the highest placed incense in a hex pack.*

Meanwhile - yes, this Chandan. Well, Balaji do another, more well known sandalwood incense, and that is Balaji Chandan Pure Mysore Sandal Sticks. This is not to be confused with that. There's some synthetic sandalwood, some charcoal, and floral notes, mostly rose. It's an OK low end everyday room freshener.  Pretty much what I expect these days from a hex pack. Which is where we came in

*Well, that didn't take long - I have long had a fondness for HEM Frankincense-Myrrh, and have scored that highly on two reviews. However, the last review was over five years ago - and I am now marking all reviews over five years old as unreliable. 

Date: Oct 2023   Score: 23

***

Balaji Agarbatti Company



Sandalwood sticks from China

 


I'm having a tidy up, and I find this pack of sandalwood sticks I got from China a little while ago. I've never burned sandalwood sticks, so I had to search on the internet for what to do. There's a good looking video of a stick being inserted into ash along with some sandalwood powder, which is ignited, and then covered in ash so the stick slowly smoulders. I don't have the set up for that, so I followed other advice. At first I was using bits of sandalwood that were too big. So I cut them down into small slivers and chips. My mesh was uncovered, so the wood caught, resulting in a scorched wood smell. I liked the suggestion in this video, so I then put a thin piece of tin foil over the mesh, and adjusted the height up and down, trying to find the sweet spot where the wood warms up such that the oil inside is released. Either I don't have the patience to find that sweet spot, or the wood I have is old or of poor quality, as at no point did I ever get close to the scent of sandalwood. 

My experience here has not encouraged me to try again. My research indicates that it is a fiddly thing, and that even with good results there isn't exactly a strong scent of sandalwood given off.  I might try sandalwood powder - that appears to be easier to use, and with better results. I'll not score this, as I'm unsure of why I failed, and I suspect it may be my fault. 


Date: Oct 2023   Score: N/A