Vedic Vanni is a modern online distribution unit set up in 2013 by two businessmen, Ashish Gandhi and Mayank Goyal. They sell a full range of puja items, including incense, which they sell under their own brand name. The incense blog ORS came across the website in 2022, bought some of the sticks, and enjoyed them.
They are occasionally talked about on Reddit with a wide spread of opinions, but a constant that - like buying from some of the Vrindavan traders - the quality is variable and inconsistent, and what is in the box may not be what it says on the outside. I've been mildly curious about them, but when looking at their shop and prices, and hearing that they were inconsistent and rebranded from unknown incense makers, I wasn't that interested in buying 100gms worth of unknown (and apparently fairly random) monoscent incense for £30 including shipping, when for the same price including shipping I could get 20x20gm packs of different incenses from Vrindavan Bazaar.
Regular readers of this blog will know that while I may really enjoy incense from rebranders such as Happy Hari, Gokula, and Sai Handicrafts, I am mainly interested in incense (good or bad) from the authentic brand, as my buzz is tasting the local culture along with the local product. I am, therefore, more accepting of a local rebrander than a Western rebrander, as there is still that sea salt tang of the local culture. Anyway. Yes. Curious about this Vedic Vaani brand, but, when looking at the reality, wasn't curious enough to spend proper money on large amounts of dubious incense. But Brief Chemistry from Reddit has been generous enough to send me a bunch from a haul he got at the end of last year (2025).
They are occasionally talked about on Reddit with a wide spread of opinions, but a constant that - like buying from some of the Vrindavan traders - the quality is variable and inconsistent, and what is in the box may not be what it says on the outside. I've been mildly curious about them, but when looking at their shop and prices, and hearing that they were inconsistent and rebranded from unknown incense makers, I wasn't that interested in buying 100gms worth of unknown (and apparently fairly random) monoscent incense for £30 including shipping, when for the same price including shipping I could get 20x20gm packs of different incenses from Vrindavan Bazaar.
Regular readers of this blog will know that while I may really enjoy incense from rebranders such as Happy Hari, Gokula, and Sai Handicrafts, I am mainly interested in incense (good or bad) from the authentic brand, as my buzz is tasting the local culture along with the local product. I am, therefore, more accepting of a local rebrander than a Western rebrander, as there is still that sea salt tang of the local culture. Anyway. Yes. Curious about this Vedic Vaani brand, but, when looking at the reality, wasn't curious enough to spend proper money on large amounts of dubious incense. But Brief Chemistry from Reddit has been generous enough to send me a bunch from a haul he got at the end of last year (2025).
Reviews
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| Vedic Vaani Vakratunda (M) May 2026 - Score: 45 |
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| Vedic Vaani Gili Mitti Mattipal (M) May 2026 - Score: 42 |
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| Vedic Vaani Tambulam Paan (M) Mar 2026 - Score: 35/50 |
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| Vedic Vaani Royal Javadhu (M) Mar 2026 - Score: 35/50 |
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May 2026 - Score: 32 |
Reviews: 5
Top score: 45
Bottom score: 32
Average: 37
Average: 37
***
You say their quality is variable and inconsistent, but my experience is that the quality is actually very good overall (stick to the masala section of the store maybe?) it's just the occasional duplicates and random scents that knock VV's reputation for a buyer. I'd say around 1 in 15 packs suffer this, so it's not a major issue for me. Most often, those random scents are still very good. Shipping is indeed expensive, but extremely quick - 3-4 days to the UK. Not trying to defend or upvote them, that's just what I've found after buying multiple hauls :-)
ReplyDeleteI agree with you. My experience so far is that the quality is good. The comments above are in relation to the reputation that has gathered around the brand.
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