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Second review - scroll down for earlier |
Made in Bangalore by an incense house in a Satya perfumed-masala style, the Fumino branded sticks are attractive and decent everyday room-freshener incense, though they are quite similar to each in scent - not wandering far from a warm sweet woody base decorated with light florals and fruits. I like them. There are few off notes, and they are all pleasant and commercial. Nothing to really excite or interest, but quite delightful as something to sweeten the room. This Autumn Breeze has a sweet rose and gentle juicy fruit supported by a light, clean yet sexy sandalwood fragrance. Very acceptable.
Date: June 2025 Score: 34
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First review |
Fumino is the brand name for incense and home decor items imported by Inbound To Anglia Ltd, a one man company founded in Cambridgeshire, though currently based in Southampton. The City Road, London address on the packets is a convenience address. The company sells mostly via eBay and Amazon. The incense is sourced from "a team of expert ladies at our third-generation family factory in Bangalore", which could apply to a number of companies, including Satya. Six pack deals on Amazon are available for under £10. All the sticks are masala style, and they look and behave like Satya sticks. There are approx 14 sticks per packet. The packets all have the same design - a cool black, with a simple though elegant stylised design of incense smoke. Each scent has a different colour for the smoke design. There is a short blurb on the back relevant to each scent. Each packet has a card with a voucher code for 10% off the next purchase at fumino.co.uk, a website that doesn't work for me.
Sticks are 8 inches with approx 6 inches of hand rolled paste which has been coated in a generous dusting of melnoorva - finely ground tree bark which is mainly intended to stop the freshly rolled sticks gluing together as they dry. There is a pleasant aroma on the stick - men's cologne, bubblegum, wet leather, some prickle of halmaddi - a tree resin used as a plasticiser and fixative to strengthen and lengthen the fragrance of the perfumes used. It is a fresh, lively, and attractive scent.
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The blurb on the back |
The burn is steady, well mannered, and polite, with a moderate Satya style scent. There's sandalwood, halmaddi, and some aspects of the aromas noted on the stick. It's a vague, generalised fragrance which is modestly pleasant, and which modestly informs the room. It's a decent scent on a decently made stick, and offers good value for money as a decent quality and moderate everyday room freshener. Not a scent that excites or interests me, but it does the job. I quite like it.
Date: April 2024 Score: 31
***
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Fumino |
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