Incense In The Wind

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Friday, 28 January 2022

R. Expo / Song Of India



R. Expo / Song Of India is an Indian company based in Noida,  a new city just outside of Delhi, with a branch in America.  They started out in 1932 as an independent business called Mathur Perfumery Works hand-making traditional incense, then branched out in 1972 to create a sales outlet in America, which has it's own website: R.Expo.  Aroma Temple is Song of India's main brand, and is a machine extruded and perfume-dipped incense.  In 2017 they created the hippy-chic brand The Great Indian Caravan making low cost perfume-dipped incense. They also make decent everyday masala incense. 

Visitor traffic on IncenseInTheWind is eight times more for Aroma Temple than any other incense by R. Expo / Song of India. 


Reviews

 
R. Expo / Song of India Moksha Bliss (M)
Feb 2022 - Score: 38

  
R-Expo / Song Of India
Organic Goodness Frankincense
 (PM)
 Nov 2024 - Score: 35↑ 



   
R. Expo / Song of India Samsara (M)
Jan 2025 - Score: 35


Jan 2022 - Score: 30 

 
The Great Indian Caravan
Ganesha Cedarwood & Redwood cones
 (P)
Aug 2021 - Score: 22


The Great Indian Caravan
Yoga Mountain Breeze cones
 (P)
Aug 2021 - Score: 21


Aroma Temple (P)
Jan 2024 - Score:  20↓↓ 

 
Sweetness (P)
Oct 2021 - Score: 20


The Great Indian Caravan
Karma Jasmine & Honeysuckle cones
 (P)
Aug 2021 - Score: 20


The Great Indian Caravan
Om Shanti Nag Champa cones
 (P)
April 2021 - Score: 19


The Great Indian Caravan
Namaste Neroli & Basil cones
 (P)
April 2021 - Score: 19



Incense reviewed: 12 
Highest: 38 
Lowest: 19 
Average: 23 (Everyday Incense)

Conclusion: Not a quality incense house. Appears to aim for the Western market with Westernised Indian imagery. More common in America than the UK. Some of the masala is decent good value everyday stuff with some nice scents, but I've not come across anything that interesting yet.  

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