R. Expo / Song Of India is an Indian company based in Noida, a new city just outside of Delhi, with a branch in America. They started out in 1932 as an independent business called Mathur Perfumery Works hand-making traditional incense, then branched out in 1972 to create a sales outlet in America. Aroma Temple is Song of India's main brand, and is a machine extruded and perfume-dipped incense. In 2017 they created the hippy-chic brand The Great Indian Caravan making low cost perfume-dipped incense. They also make decent everyday masala incense.
Visitor traffic on IncenseInTheWind is eight times more for Aroma Temple than any other incense by R. Expo / Song of India.
Reviews
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| R. Expo / Song of India Moksha Bliss Feb 2022 - Score: 38 |
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| R. Expo / Song of India Organic Jasmine (M) Oct 2022 - Score: 35 |
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| Organic Goodness Frankincense May 2019 - Score: 32 |
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Jan 2022 - Score: 30 |
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| The Great Indian Caravan Ganesha Cedarwood & Redwood Aug 2021 - Score: 22 |
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| The Great Indian Caravan Yoga Mountain Breeze Aug 2021 - Score: 21 |
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| Aroma Temple Jan 2024 - Score: 20↓↓ |
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| Sweetness Oct 2021 - Score: 20 |
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| The Great Indian Caravan Karma Jasmine & Honeysuckle Aug 2021 - Score: 20 |
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| The Great Indian Caravan Om Shanti Nag Champa April 2021 - Score: 19 |
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| The Great Indian Caravan Namaste Neroli & Basil April 2021 - Score: 19 |
Incense reviewed: 11
Highest: 38
Lowest: 19
Average: 23 (Everyday Incense)
Conclusion: Not a quality incense house. Appears to aim for the Western market with Westernised Indian imagery. More common in America than the UK. Does decent great value everyday masala.
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