Jasmine has a distinctive scent - sweetly floral with top citric notes and a subtle underlying musk. It is a standard incense scent throughout Asia. Most incense houses will have a single scent jasmine on their books. I find jasmine to be pleasant, but it's not a scent that I fall in love with. I find the sweetness too cloying, and the accord is generally too simple or safe for my taste. Those jasmine incenses that I do like (such as by Absolute Bliss and Shroff), tend not to be classic jasmine - and it is generally the non-jasmine aspects of those incenses that I like. However, the Balaji Escentials Jasmine was on target for jasmine, and I really loved that - that is my favourite actual jasmine incense. The GR International Jasmine in the cone I have rated highly twice, but those ratings are over five years old. I'm not sure I would be scoring that highly if I was reviewing those cones today.
Nandita have prefaced the name of this scent with the word "Fresh" - though, unlike most others in their export series, they are not calling this a "masala" or a "natural" incense, but simply as "Premium Incense Sticks". I have found a serious disconnect between some of the recent Nandita I have had which have been clearly machine-extruded and perfumed, yet have been called "masala", which suggests a more natural, traditional, and considered form of production than is evident on these rather modern, mass-processed sticks. "Fresh" kinda feels appropriate when engaging with the scent on the stick, as it has the fragrance of a washing powder or clothes conditioner, which may be promoting its "fresh aroma". The scent on the stick is a somewhat crude, soapy, synthetic jasmine.
The scent on the burn takes a little while to settle, but is soft, reasonably pleasant, and fairly jasmine like. It is a more attractive fragrance than that offered by the stick. This does feel somewhat more natural, and it does seem to be fairly on target for jasmine, albeit via a synthetic based compound. Yeah. It's acceptable. Much better than what I was expecting from looking at, and smelling the scent on the stick. This delivers a generic, pleasant, low key, floral fragrance, a touch heady. I'm not a fan of jasmine, but this is OK.
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